PRIVACY POLICY

Maison Lumiel

Last updated: June 2026

MCP Ventures LLC operates Maison Lumiel at www.maisonlumiel.com. We take your privacy seriously. This policy explains what information we collect, how we use it, and what rights you have over it. Please read it carefully.

By using this site you agree to the practices described in this policy.

1. WHO WE ARE

Maison Lumiel is a lifestyle brand covering food, travel, home, and slow living. The site is owned and operated by MCP Ventures LLC, a Wisconsin limited liability company.

Business name: MCP Ventures LLC (DBA Maison Lumiel) Location: Milwaukee, Wisconsin, United States Contact:hello@maisonlumiel.com

2. WHAT INFORMATION WE COLLECT

We collect two types of information: information you give us directly, and information collected automatically when you visit the site.

Information you provide directly

  • Name and email address — when you subscribe to our mailing list, submit a Les Petits Plaisirs moment, make a purchase, or book a brunch

  • Payment information — when you purchase a product or event ticket. Payment is processed by Stripe. We do not store your full card details.

  • Form submissions — when you contact us through the partner enquiry or contact forms

  • Communications — emails and messages you send to hello@maisonlumiel.com

Information collected automatically

  • Usage data — pages visited, time spent, links clicked, device type, browser, operating system

  • IP address — your approximate location at the city or region level

  • Cookies and tracking data — see the Cookies section below

3. HOW WE COLLECT INFORMATION

We collect information through:

  • Squarespace — our website platform, which hosts the site and processes form submissions and commerce transactions

  • Stripe — payment processing for shop purchases and brunch ticket bookings

  • Email marketing tools — we may use Squarespace Email Campaigns or a third-party email platform to send newsletters and communications

  • Amazon Associates — we participate in the Amazon Services LLC Associates Program. See the Affiliate Links section below.

  • Google Analytics — we may use analytics tools to understand how visitors use the site. This data is aggregated and anonymised.

  • Cookies — small files stored on your device. See the Cookies section below.

4. HOW WE USE YOUR INFORMATION

We use the information we collect to:

  • Process purchases and send order confirmations and digital downloads

  • Send the mailing list communications you have subscribed to

  • Respond to enquiries and partner requests

  • Feature submitted Les Petits Plaisirs moments on the site (with your first name and city only, as submitted)

  • Improve the site and understand how visitors use it

  • Comply with legal obligations

  • Prevent fraud and protect the security of the site

We do not sell your personal information to third parties. We do not use your information for automated decision-making or profiling.

5. AFFILIATE LINKS DISCLOSURE

Maison Lumiel participates in affiliate marketing programmes including the Amazon Services LLC Associates Program. This means some links on this site are affiliate links — if you click them and make a purchase, we earn a small commission at no additional cost to you.

All affiliate links are clearly marked with the ✦ symbol throughout the site and are followed by the disclosure: If you buy through this link, Maison Lumiel earns a small commission. Always my honest picks.

We only link to products we genuinely use and recommend. Affiliate commissions do not influence our editorial content or opinions.

This disclosure is made in compliance with the United States Federal Trade Commission (FTC) guidelines on endorsements and testimonials.

6. COOKIES

Cookies are small text files stored on your device when you visit a website. We use the following types of cookies:

Essential cookies — required for the site to function. These cannot be disabled. They include cookies set by Squarespace to process transactions and maintain site security.

Analytics cookies — help us understand how visitors use the site. If we use Google Analytics, it sets cookies to track page views and user behaviour. This data is anonymised and aggregated.

Marketing cookies — if we run advertising campaigns, third-party platforms may set cookies to measure ad performance. We will update this policy if and when this applies.

How to control cookies

You can control and delete cookies through your browser settings. Disabling cookies may affect the functionality of this site, including the ability to complete purchases. For more information on managing cookies visit allaboutcookies.org.

If you are in the European Union, we will request your consent before setting non-essential cookies.

7. DATA SHARING

We do not sell your personal information. We share data only in the following circumstances:

Service providers — we share necessary data with the following third parties to operate the site:

Legal requirements — we may disclose information if required by law, court order, or to protect the rights and safety of Maison Lumiel, our users, or the public.

Business transfers — if MCP Ventures LLC is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

8. YOUR RIGHTS

For residents of the European Union (GDPR)

If you are located in the EU or EEA, you have the following rights under the General Data Protection Regulation:

  • Right of access — request a copy of the personal data we hold about you

  • Right to rectification — request correction of inaccurate data

  • Right to erasure — request deletion of your personal data

  • Right to restriction — request that we limit how we use your data

  • Right to data portability — request your data in a machine-readable format

  • Right to object — object to our processing of your data for marketing purposes

  • Right to withdraw consent — where processing is based on consent, you may withdraw it at any time

Our lawful basis for processing your data is:

  • Contract — to fulfil purchases and bookings

  • Consent — for mailing list subscriptions and non-essential cookies

  • Legitimate interests — for site analytics and fraud prevention

To exercise any of these rights, email us at hello@maisonlumiel.com. We will respond within 30 days. You also have the right to lodge a complaint with your local data protection authority.

For residents of California (CCPA)

If you are a California resident, you have the following rights under the California Consumer Privacy Act:

  • Right to know — request disclosure of the categories and specific pieces of personal information we have collected about you

  • Right to delete — request deletion of personal information we have collected

  • Right to opt out — we do not sell personal information. There is nothing to opt out of.

  • Right to non-discrimination — we will not discriminate against you for exercising your privacy rights

To exercise your California privacy rights, email hello@maisonlumiel.com with the subject line: California Privacy Request.

For all users

Unsubscribe from emails — every email we send includes an unsubscribe link. You may also email hello@maisonlumiel.com to be removed from our list.

Access or delete your data — email hello@maisonlumiel.com with the subject line: Privacy Request. We will respond within 30 days.

9. DATA RETENTION

We retain your personal data for as long as necessary to fulfil the purposes for which it was collected:

  • Purchase records — retained for 7 years for accounting and tax purposes

  • Email subscriber data — retained until you unsubscribe or request deletion

  • Form submissions — retained for 2 years

  • Analytics data — retained in anonymised, aggregated form indefinitely

10. CHILDREN'S PRIVACY

This site is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe a child under 13 has provided us with personal information, please contact us at hello@maisonlumiel.com and we will delete it promptly.

Photographs on this site that include children show them anonymously — no faces, no full names. We are committed to protecting the privacy of minors.

11. SECURITY

We take reasonable technical and organisational measures to protect your personal information from unauthorised access, loss, or misuse. Our site is hosted on Squarespace, which maintains industry-standard security practices.

However, no method of transmission over the internet is completely secure. We cannot guarantee absolute security of your data.

12. THIRD-PARTY LINKS

This site contains links to third-party websites including Amazon, hotels, restaurants, and partner brands. We are not responsible for the privacy practices of those sites. We encourage you to read their privacy policies before providing any personal information.

13. INTERNATIONAL DATA TRANSFERS

MCP Ventures LLC is based in the United States. If you are visiting from outside the US, your information may be transferred to and processed in the United States and other countries where our service providers operate. We take steps to ensure appropriate safeguards are in place for such transfers in compliance with applicable law.

14. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of the site after changes are posted constitutes acceptance of the updated policy.

15. CONTACT US

For any questions, requests, or concerns about this Privacy Policy or how we handle your data:

Email:hello@maisonlumiel.com Subject line: Privacy Request Response time: Within 30 days

Mailing address: MCP Ventures LLC (Maison Lumiel) Milwaukee, Wisconsin United States

This Privacy Policy was written for Maison Lumiel / MCP Ventures LLC. While we have made every effort to ensure it meets applicable legal requirements, it does not constitute legal advice. We recommend consulting a qualified attorney to ensure full compliance with all laws applicable to your specific situation.